How important do you think Link building is to your SEO efforts?
There are so many different pieces to the SEO puzzle that it's not even funny. When I first started out marketing and using SEO in particular, I was spell bound at all the different techniques there are. I would start one thing and then it would lead to another.
If you've haven't guessed it, I was spinning my wheels and not getting anywhere on the first page of Google for my keywords. The key to making search engine optimization work for you is finding that one thing that works and driving it to completion! After you've gathered some reasonable results you can go ahead tweak them as needed.
So why is Link building so important?
The reason why Link building is so important is because Google and other search engines rank your site based on the following criteria.
1.
How relevant your content is to the keyword your listed for2. The amount of relevant websites/links pointing to your site
There are more, but those are the basics. So when you have a ton of sites linking to your site, that let's Google now that your site is worthy and an authority in your niche.
Warning: There are a lot of sneaky Link building guides and software tools out there. Be sure you don't fall victim.
Using black hat SEO techniques can get your site banned fast. Black hat SEO is basically automated and doing link building on a very large scale, forcing your way to the top of the search engines. Google has caught on to this of course and has changed there algorithms so those that do them will be penalized.
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Why Link Building is Important to SEO